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New Domains. New Opportunities.

New domain extensions, or TLDs, will change how the world uses the Web. People will have the option of choosing memorable and intuitive domain names specific to their online ventures. New TLDs help consumers know what to expect from the websites they visit, making it easier to find sites relevant to them.

New TLDs will redefine the Internet by giving you more choice and control over your online presence. You'll no longer have to settle for a name just because it's the only one available. Get the domains you want. Receive instant updates and place orders on your Watchlist items as they launch.

  • Updates
    Receive instant updates

    • We’ll notify you via email each step of the way to launch.
  • Join Us
    Participate in pre-launch phases

  • register
    • Place orders for the Sunrise, Landrush, Pre-registration, and General Availability phases that are supported by Watchlist.
  • WatchList
    Submit Items to Watchlist Free

    • FREE with no commitment

New TLDs are Kind of a Big Deal. Build your Watchlist!

Track the proposed new TLDs and specific domain names that matter to you with Watchlist. We'll keep you updated as your watchlist items get closer to release, so you can be first in line when they become available.

Want to get your domains first? It all starts with Watchlist.

Track the domains and TLDs that interest you for free with no commitment. We’ll notify you via email each step of the way to launch. For example, photographers in South Carolina can add .photo, .photography, and .pics to their Watchlist free of charge and register their domain in whichever TLD launches first.

Start thinking about where new TLDs will take you - build your watch list now!


URL and email forwarding, Domain Name Theft Protection service, Dynamic DNS support and more included at no extra charge.

General FAQ

TLD stands for Top Level Domain. It's sometimes more simply referred to as the domain's extension. The most famous example is .com.

New TLDs will go through a typical life-cycle such as this:

  1. TLD Application Approved by ICANN
  2. Sunrise Period
  3. Landrush Period
  4. General Availability
You will be able to purchase domain names directly from Watchlist as registries begin taking orders for each TLD.
You will be able to purchase domain names directly from Watchlist as registries begin taking orders for each TLD.
When a company wants to open a new TLD, they must submit a proposal to ICANN for review. The new TLD can be launched once ICANN approves the application.
Sunrise period is the phase of a TLD launch during which only owners of trademarks may register domain names containing their owned marks.
Landrush is the phase of a TLD launch during which domain names are available for registration for non-trademark holders that wish to register generic terms like loan or car but cannot participate in the Sunrise period. Landrush comes after Sunrise but before General Availability.
Pre-registration is a phase of a TLD launch that allows for the placement of Pre-orders that are to be executed immediately upon the opening of the General Availability period. Pre-registration will be only supported for some TLDs.
General Availability is the phase of a TLD launch when domain names are publicly available for anyone to register as long as registrants adhere to the requirements established by that particular TLD's registry.
Watchlist is FREE with no obligation or commitment. You may enter in as many domains to watch as you like. We will inform you as we update the rules for Watchlist.
We will update Watchlist and email you details as information becomes available for each TLD.
You will be able to place orders for Sunrise, Landrush and General Availability direct from Watchlist. We'll send you emails when we begin accepting orders so you don't miss the chance to get the domains you want.
Applications for new TLDs in this status have been submitted but have not yet been scheduled for review by ICANN, the organization overseeing the new TLD program. The status will be updated once the evaluation of the TLD application begins.
The registries have not published their pricing yet and we are only accepting Watchlist submissions, which are free and non-binding.
Your Watchlist is an expression of interest, not a commitment to buy. You may remove items from Watchlist at any time.
Each proposed TLD has is pending approval by ICANN. As applications are approved, each TLD will have its own launch timeline. Watchlist will be updated as those timelines become available.
All Watchlist entries are private to the account that submitted them.
Watchlist does not accept TLDs that will not be available for public registration. Updates to Watchlist are ongoing as the status of TLDs change.
The non-profit organization that regulates the domain naming system for the Internet. ICANN's mission is to ensure the continued stability and security of the DNS (Domain Name System).

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